Tag Archives: marketing tips

Before Your Book Launch

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Hello new authors! There are things you need to do before your book goes to print. I have made a few suggestions to get you on your way to becoming a successful author.

– Have a professional photographer take a portrait of you to use for events.
– Print marketing handouts such as business cards / book marks. Vistaprint is usually reasonably priced.
– Get to know and introduce yourself to potential readers. Readers are everywhere. Internet makes it easy to access people from around the world such as on Twitter, FB, Pinterest, Scoopit
– Join several book communities such as: Goodreads, BookTalk
– Visit forums in your genre and start a new topic.
– Start and write regularly blog posts. Write at least twice a week. Set up a free blog at WordPress.com
– Create your own author website. Go to Wix.com. Purchase a domane name.
– Send your blog articles to newspapers / magazines such as E-Zines, Squidoo. Set up profiles with them.
– Write guest blogs for other bloggers to get your name out. Exchange interviews on your blogs.
– Write your “elevator pitch” or things you would say to a stranger about your book.
– Start a contact list with email addresses of potential readers
– Create an email signature & use it for every email you send out
– Invite several friends to like your fanpage on Facebook. Spread the word.

– Submit photos of your book cover image to Pinterest, Flickr…
– Write a blog post about the upcoming launch​
– Spruce up your website and blog for your book launch
– Ask your friends to “Like & “Listmania” your book on Amazon
– Comment on other blogs and write lots of guest blogs
– Donate your book to local libraries and offer to speak
– Gather writing friends for cross-promotions and blog tours
– Add press clippings and articles, already published, to your website
– Get a new business card with an image of your book and sales link​
– Place the books’ cover image & description everywhere you can find. Author websites allow this for free.
– Announce your book launch or book signing on Google+ for FREE
– -Start your own newspaper online for free. Go to paper.li or enter: http://paper.li/​

Marketing Through Writing Valuable Content

marketingMarketing comes in different forms. One new way to market yourself is by offering valuable content to the public, which helps your website rankings on Google.  You can write articles and post them on article sites.

More and more people from all over the world is using the Internet to search for content in several different topics. A new author may search for ways to promote their book by using the Google search engine. Book readers may search the internet by using keywords such as: books, crime, mystery, romance books, etc…

As an author, you have knowledge to share with others. One way is by Blogging. This is something like writing on a website. There are two main blogging sites that are free to write on. http://Wordpress.com, http://Blogspot.com, and http://thoughts.com/free-blog

Start slowly by writing about things you know. You will be amazed at the topics you can come up with. Make sure you post something on a regular basis. You can post excerpts from your book, offer free tips to other authors, interview other authors about their books. Book readers love to read reviews on books before purchasing them. Your first post could be all about your book and include a picture, excerpt, and buy link.

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Then make sure you share your blog on all of your social media sites. If you haven’t started posting on Facebook, Twitter, LinkedIn, Goodreads by now, you need to start right away.

So it is important to get your name out there by writing relevant and valuable content about topics such as:
•How to Write a Book
•All about Writing
•Reading
•Marketing tips
•Blogging

Another important way to spread your articles or valuable content is by using Syndication sites. Here is a link that list many syndication sites to use. I know it takes time, but this will help you build a brand for yourself.

http://www.buzzblogger.com/500-places-to-syndicate-your-content/

Below is a list of places that allow you to post articles for free. On the bottom of your article, don’t forget to mention your website or ways for people to reach you. I suggest choosing a couple and starting there.

Related links:

http://ezinearticles.com/?5-Quick-Tips-to-Improve-Your-Content-Marketing-Program&id=8069245

http://www.doruman-business.com/2011/05/31/keywords-learn-the-art-of-blogging/

The Need for Editing

If you are a new author than this post is for you. Most established authors know exactly why editing their manuscript is necesssary. I will try to cover some of the major reasons on this blog post.

First of all, we need to understand what exactly does editing mean. Editing is the process of selecting and preparing writtten, visual, audible and film media used to convey information through the processes of correction, condensation, organization, and other modifications performed with an intention of producing a correct, consistent, accurate, and complete work (Wikipedia: free encyclopedia).

Secondly, editing is important because you want your readers to come back and buy your books. If your book is hard to understand, your readers will become annoyed and irritated. If errors are distracting than they may simply put the book down because they can not get into the story-line. Some people don’t think that misplaced commas matter but let me tell you that they do.

Next, editing your work will cut out the clutter. You will notice that some things in your manuscript should be left out, due to redundancy and unclear expressions. They will often bore or confuse the reader.

Last of all, editing is important especially to the publisher. If you are searching for an agent or a publisher, you need to present your work as clean as possible. Most agents will put your work down if they cannot get through all the typos, incomplete sentences, comma splices, subject-verb disagreements. The list goes on and on.

Here at Garrison Publishing- we offer editorial services at a low fee. Come check out our packages. We have some of the lowest print packages available with marketing services available too.

Go to Garrison Publishing by clicking here.